Because after 40, the biggest health risks are the ones that come from losing muscle. Adults can lose up to 8% of their muscle mass every decade starting in their 30s and 40s, and that loss is what leads to falls, fractures, weaker bones, and losing the ability to do everyday things on your own. Strength training is the one thing shown to reverse it.

The numbers are hard to argue with. A 2022 review of studies covering hundreds of thousands of adults found that 30 to 60 minutes a week of muscle-strengthening activity is associated with a 10 to 17% lower risk of dying from any cause, and lower rates of heart disease, diabetes, and cancer. Exercise programs that combine balance, functional, and resistance work, which is what we do at Alloy, reduce falls by about a third. One in four Americans over 65 falls each year, and the average hospital stay for a fall injury costs over $18,000.

Look at it as insurance you actually enjoy using. A year at Alloy is about $4,800. Compare that to what inactivity costs: physically active adults spend roughly $1,500 less per year on health care than inactive adults, one fall-related hospital stay averages $18,658, and that's before counting the cost of a hip fracture, a diabetes diagnosis, or needing help at home earlier than you planned.

The bigger return isn't a dollar figure. It's carrying your own groceries at 75, getting off the floor with a grandkid at 80, and staying in your own house instead of someone else's. Strength is what makes all of that possible, and it's the one thing you can't buy later. You have to build it now.

Individual results vary. Talk to your doctor before starting any new exercise program, then come see us. Sources: Momma et al., British

Journal of Sports Medicine, 2022; Cochrane Review, Exercise for preventing falls in older people, 2019; National Council on Aging, falls

prevention facts; Carlson et al., Progress in Cardiovascular Diseases, 2015; Cleveland Clinic, sarcopenia.

Yes. Everyone in the room is on their own program, written for their body and their goals. The coach moves between members, checks form, and adjusts on the spot. The only thing you share is the time slot and the energy. Sessions are capped at 6 people per coach.

Yes. While we welcome adults of all ages and fitness levels, our programs are uniquely tailored for adults 40+. Whether you're brand new to strength training or returning after time off, our expert coaches and supportive small group format ensure you feel confident, safe, and empowered every step of the way.

Alloy members get exclusive discounts at local partner businesses, including health, wellness, and food spots around King Farm and Rockville. Show your membership and save. Ask the front desk for the current list.

Not at all! Many of our members haven't exercised in years. We meet you where you are, and our small group personal training ensures you get expert guidance, every session. There's no judgment, just encouragement and smart programming that moves at your pace.

Unlike crowded classes or impersonal gyms, Alloy offers expert-led small group personal training in a welcoming, age-

appropriate environment. You'll get individualized attention, accountability, and real results, without feeling like you're

on your own.